Privacy Policy
How Fare 1 collects, uses, and protects your personal data.
Privacy Commitment
Transparency: We only collect data necessary to provide reliable transport services.
Security: Your data is protected with industry-standard security measures.
Control: You have the right to access, correct, or request deletion of your personal data.
This Privacy Policy explains how Fare 1 Limited (“Fare 1”, “we”, “us”, “our”) collects, uses, shares, and protects your personal data when you visit our website, make a booking, or otherwise interact with us.
1. Who We Are & Contact
Controller: Fare 1 Limited
Address: Coleman Street, SO14 1GS, Southampton, Hampshire, United Kingdom
Email: booking@fare1.co.uk
Company Number: 16106393
2. The Data We Collect
We collect the following types of information to provide our services:
- Identity & Contact: Name, email address, phone number, and country code.
- Booking Details: Pickup/drop-off locations, dates/times, passenger count, luggage details, vehicle type, flight/train numbers, and notes for the driver.
- Payment Information: Transaction IDs, payment status, and partial card details (we do not store full card numbers; payments are processed securely by our payment provider).
- Technical Data: IP address, browser type, and device information when you visit our website.
3. How We Use Your Data
We use your personal data for the following purposes:
- To Provide Services: Managing bookings, dispatching drivers, sending confirmations, and issuing receipts.
- Support & Safety: Customer support, incident handling, and ensuring passenger safety.
- Payments & Fraud Prevention: Processing payments, handling refunds, and preventing fraudulent transactions.
- Legal Compliance: Fulfilling tax, accounting, and regulatory obligations.
4. Sharing Your Data
We share your data only as necessary to deliver our services or comply with the law:
- Drivers/Suppliers: We share booking details (name, pickup location, phone number) with assigned drivers to fulfill your trip.
- Payment Processors: To securely process payments and refunds.
- Communications Providers: To send booking updates (email/SMS).
- Authorities: When required by law or to protect rights and safety.
5. Data Retention
We keep personal data only as long as needed for the purposes outlined above. For example, booking records are generally retained for accounting and tax purposes for approximately 6 years. Once data is no longer needed, it is securely deleted or anonymised.
6. Your Rights
Subject to applicable laws, you have the right to:
- Access your personal data.
- Request correction of inaccurate data.
- Request erasure of your data ("Right to be forgotten").
- Object to processing (e.g., for marketing purposes).
- Withdraw consent where processing is based on consent.
To exercise any of these rights, please contact us at booking@fare1.co.uk.
7. Security
We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. While no system is 100% secure, we continuously monitor and improve our security safeguards.
8. Cookies
We use necessary cookies to ensure our website functions correctly. We may also use analytics cookies to understand how our site is used and improve our services. You can manage your cookie preferences through your browser settings.
9. Changes to This Policy
We may update this Privacy Policy from time to time. Any significant changes will be posted on this page with an updated revision date.
10. Contact Us
If you have any questions about this Privacy Policy or how we handle your data, please contact us:
Email: booking@fare1.co.uk
Post: Fare 1 Limited, Coleman Street, SO14 1GS, Southampton, Hampshire, United Kingdom.